Advances in technology Soap and Print

In this piece of work i will be explaining the differences between Coronatin Street when it first startd in 9th December 1960 and then in colour 3rd November 1969 and then compare it in HD 31st May 2010.

Here is the very first episode of Coronation Street 9th December 1960.

http://www.youtube.com/watch?v=Z_7Z3046_dg


The colour of the scene is black and white which gives the effect that the scene is a run down place, which would only have lower class people living there. The movement of the camera at the beginning is jerky as it was very basic tracking as you can tell by it being not very smooth. They used very basic camera shots to show power by having more people behind someone in an argument showing that, that character is more dominant and a low angle shot making the actor look bigger with power. Coronation street had 20 million viewers each week by using all these skills. Corrie broadcasted twice a week on Wednesday and Friday. The reason for camera movements not being perfect is because they recorded on video tapes. They recorded in colour but were broadcasted in black and white.


Here is the very first episode of coronation Street broacasted in colour 3rd November 1969.

http://www.youtube.com/watch?v=e5MjTO54UNw

The intro is now in colour but a little green making the set look as if it is still a run down place with lower class people as there are lots of houses cramped int such small place. The camera movement has got smoother over the years but is jerky in some parts. In the pub on coronation street instead of skipping to one convosation it slowly pans to another convosation. They have used new skills in lighting, for example some one that is in the wrong will be wearing dark clothes. As someone trying to solve the situation will be wearing lightly coloured clothes.

Here is the very first episode of Coronation Street broadcasted in HD 

http://www.youtube.com/watch?v=IdfLn5dHhzI

On 31st May 2010 Coronation street broadcasted there first HD episode.The intro has changed a lot as it is now in HD and the camera movement is still while moving. The set is more like a middle class as it has people walking around on the streets. There are shops and cafe's open with people in them making it look like is more populated and a friendly area. The picture quality of the camera is so much better as it does not have any mishaps such as it being slightly green or fuzzy.  They keep the camera shots the same but improve on them by keeping the still while it pans. For example low angle sots making a person look a lot more dominant and having much more power. It took Coronation street 2 years to get an agreement with ITV studios and Avid about the upgrade to HD. Being able to working with Avid picture editors they are able to get materials faster. Further more directors and script editors can add comments directly to camera rushes. I did some research and found a comment from one of the directors working with Avid,
“It’s made life much easier for us all around,” confirms offline editor Dave Williams, “Now, we have access to material as soon as it has been shot, which is mission critical for a show like Coronation Street because of its accelerated production pace.”






printing press is a machine for applying pressure to an inked surface resting upon a print material such as paper or cloth, thereby transferring the ink. Typically used for texts, the invention and spread of the printing press are widely regarded as the most influential events in the second millennium AD, revolutionising the way people conceive and describe the world they live in, and ushering in the period of modernity.
The printing press was first used in the Holy Roman Empire by the German Johannes Gutenberg around 1440, based on existing screw presses. Gutenberg, a goldsmith by profession, developed a complete printing system, which perfected the printing process through all of its stages by adapting existing technologies to the printing purposes, as well as making groundbreaking inventions of his own. His newly devised hand mould made for the first time possible the precise and rapid creation of metal movable type in large quantities, a key element in the profitability of the whole printing enterprise.
The mechanization of bookmaking led to the first mass production of books in history in assembly line-style. A single Renaissance printing press could produce 3,600 pages per workday, compared to forty by typographic hand-printing and a few by hand-copying. Books of bestselling authors like Luther or Erasmus were sold by the hundreds of thousands in their lifetime.
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This is a printing press from 1811.
The printing press advanced into the rolling print press.
A rotary printing press is a printing press in which the images to be printed are curved around a cylinder. Printing can be done on large number of materials, including paper, cardboard, and plastic. Substrates can be sheet feed or unwound on a continuous roll through the press to be printed and further modified if required (e.g. die cut, overprint varnished, embossed). Printing presses that use continuous rolls are sometimes referred to as "web presses". Rotary drum printing was invented by Richard March Hoe in 1843, perfected in 1846, and patented in 1847. (Note – Some sources describe Parisian 'Hippolyte Auguste Marinoni', (1823, 7 January 1904) as the inventor of the Rotary printing press.
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This is a rolling print press



The rolling print press advanced into electronic print.
Printed electronics is a set of printing methods used to create electrical devices on various substrates. Printing typically uses common printing equipment or other low-cost equipment suitable for defining patterns on material, such as screen printing, flexography, gravure, offset lithography and ink jet. Electrically functional electronic or optical inks are deposited on the substrate, creating active or passive devices, such asthin film transistors or resistors. Printed electronics is expected to facilitate widespread, very low-cost, low-performance electronics for applications such as flexible displays, smart labels, decorative and animated posters, and active clothing that do not require high performance.
imgres.jpg
This is a electronic printer

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