Wednesday, 20 June 2012
Monday, 18 June 2012
BBFC - British Board of Film Classification
The BBFC - The British Board of Classification deals with allowing films to be certain age certificates due to violence, sex, language and drugs with in DVD's, Video's, Video Games under the Video Recording Act 2010.
The BBFC ( British Board of Classification ) was established in 1912.
Some TV programmes are certificated before being put on for the public such as Doctor Who. Doctor Who is also on DVD and it has to be certificated by the BBFC as there is mild violence and language.
The BBFC ( British Board of Classification ) was established in 1912.
| This is the logo for BBFC. |
Some TV programmes are certificated before being put on for the public such as Doctor Who. Doctor Who is also on DVD and it has to be certificated by the BBFC as there is mild violence and language.
Changes in Content - Print
The Daily Mail - 1960
In this picture of the Daily Mail - 1960, you can see that there is no colour. Furthermore there is no mention on any celebrities. On the front page they have tried putting as many stories on it as possible. The stories what hit the front cover are about a 16 year old bride saves husband from jail, £1,200m rail write off -Taxpayers to take over seats fares will go up and Britain save Red Crew. The stories are written in depth and are very heavy filled with information on the story.
The Daily Mail - 2012
In this picture of the Daily Mail - 2012, you can see there is good quality picture in colour. In addition there are front cover stories about celebrities. In the Daily Mail 2012 newspaper you can see that there are only 2 stories and a booklet about Alesha Dixon's LA Fitness tips. The stories are not so much in depth writers have realised that it bores the reader and makes them not to stop reading the article.
In this picture of the Daily Mail - 1960, you can see that there is no colour. Furthermore there is no mention on any celebrities. On the front page they have tried putting as many stories on it as possible. The stories what hit the front cover are about a 16 year old bride saves husband from jail, £1,200m rail write off -Taxpayers to take over seats fares will go up and Britain save Red Crew. The stories are written in depth and are very heavy filled with information on the story.
The Daily Mail - 2012
In this picture of the Daily Mail - 2012, you can see there is good quality picture in colour. In addition there are front cover stories about celebrities. In the Daily Mail 2012 newspaper you can see that there are only 2 stories and a booklet about Alesha Dixon's LA Fitness tips. The stories are not so much in depth writers have realised that it bores the reader and makes them not to stop reading the article.
Monday, 21 May 2012
Audience needs and lifestyles soap
The internet has influenced many people because if you have missed an episode you can catch up on the internet with BBC iplayer. This normally recalls episodes of that week not just the one programme for example eastenders it will be every programme shown on that channel.
Tuesday, 24 April 2012
Cutaways
Definition of a cutaway
A brief shot that interrupts the main action of a film, often to depict related matter or supposedly concurrent action.
Cutaways do not have to contribute any dramatic content of their own, often being used to help the editor assemble a longer sequence. This is because editors choose cutaways related to the main action, such as another action or object in the same location. For example, if the main shot is of a man walking down an alley, possible cutaways may include a shot of a cat on a nearby dumpster or a shot of a person watching out of the window.
Cutaways are also used often in older horror films in place of special effects. For example, a shot of a zombie getting its head cut off may for instance start with a view of an axe being swung through the air, followed by a close-up of the actor swinging it, then followed by a cut back to the now severed head.
A brief shot that interrupts the main action of a film, often to depict related matter or supposedly concurrent action.
Cutaways do not have to contribute any dramatic content of their own, often being used to help the editor assemble a longer sequence. This is because editors choose cutaways related to the main action, such as another action or object in the same location. For example, if the main shot is of a man walking down an alley, possible cutaways may include a shot of a cat on a nearby dumpster or a shot of a person watching out of the window.
Cutaways are also used often in older horror films in place of special effects. For example, a shot of a zombie getting its head cut off may for instance start with a view of an axe being swung through the air, followed by a close-up of the actor swinging it, then followed by a cut back to the now severed head.
Point of view shot (POV)
A point of view shot (also known as POV shot) is a short film scene that shows what a character is looking at via the camera. It is usually established by being positioned between a shot of a character looking at something, and a shot showing the character's reaction. The technique of POV is one of the basics of film editing.
Sometimes the point-of-view shot is taken over the shoulder of the character.
Here is a POV shot being used in a short clip:
http://www.youtube.com/watch?v=A9_f1rPgtno
Sometimes the point-of-view shot is taken over the shoulder of the character.
Here is a POV shot being used in a short clip:
http://www.youtube.com/watch?v=A9_f1rPgtno
ASA
The ASA is the UK's independent regulator of advertising across all media, now including marketing on websites. They work to ensure ads are legal, decent, honest and truthful by applying the Advertising Codes.
The strength of the self-regulatory system lies in both the independence of the ASA and the support and commitment of the advertising industry, through the Committee of Advertising Practise (CAP), to maintaining the high standards laid down in the Advertising Codes, which are designed to protect consumers and create a level playing field for advertisers.
They deal with most types of ads but not all, here are a few:
Representation
The definition of representation is:
This character from Coronation street is an over-the-top "camp" character. You can tell this by his stereotypical feminine voice and the way he walks. Furthermore the way he dresses very smart and other times were he wears the most bizarre costumes.
This is a bad representation on homosexuals because he would make people that watch Coronation Street believe that all homosexuals are like this. When statistically you can only tell 1 out of 10 men that are homosexual, you can tell are homosexual.
One thing about camp characters especially male people avoid them or give them dirty looks as people can not understand why they would date the sex.
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In early episodes of Coronation Street there are not many races. The most common race was white people compared to today where we have a multicultural society in England.
Print Regulations
THE PCC - Press complaints commission are the company that deals with newspapers, magazines and newspaper websites. However they do not cover things on advertisements, books and blogs in order to make an official complaint you have to be part of the story.  |
| The Press Complaints Commissions
Examples of each
Sensationalism - London Riots.
Libel - The Playstation and Microsoft hacking scandal is revealed.
Inaccurate reporting - David Beckham having an affair.
Offensive material - Picture of Colonel Gaddafi laying dead.
Privacy and Paparazzi - Michael Jackson hides his children's faces form the cameras.
Negative Representation - Football player Sol Campbell terminates his contract at Notts County after playing only one game for the club.
Public right to know - The Sun names and shames britain's most wanted pedophiles/rapists.
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Meaning created through media
"Denotation" tends to be described as the definitional, 'literal', 'obvious' or 'commonsense' meaning of a sign. In the case of linguistic signs, the "denotative" meaningis what the dictionary attempts to provide. So the linguistic sign "Ferrari" on an f450 Spider "denotes" and Italian road car produced by the car manufacturer Ferrari. The term "conotation" is used to refer to the socio-cultural and 'personal' associations (ideological, emotional etc.) of the sign. These are typically related to the interpreter's class, age, gender, ethnicity and so on. So the linguistic sign "Ferrari" might "conote" high economic status, middle age, patriarchy, aesthetic over functionality (for example a Nissan GTR R35 can outdrive a Ferrari on a 0-60 speed test but a prospective buyer might still opt for the Ferrari owing to its socially perceived superior design aesthetic). Signs are more 'polysemic' - more open to interpretation - in their "conotation" than their "denotation".
"Signified" (signifie): For Saussure, the "signified" was one part of the "sign". Saussure's "signified" is the mental concept represented by the "signifier" (and is not a material thing)." "(Signifiant): For Saussure, this was the other part of the "sign". In the Saussurean tradition, the "signified" is the form which a "sign" takes. Ferdinand de Saussure proposed tht a word or "sign" links a concept ("signified") with a sound or image ("signifier"). The relationship between the "signs " and "signifier" is arbitrary. Words or "signs" are merely arbitrary man-made concepts. "Signifiers " on their own have no meaning. A "sign" only has meaning as a part of a system (structure). The meaning of words or "signs" emerges out of the differences that set them apart from other " signs" within the overarching system/structure. Modern semiotics invovles the study not only of what we refer to as "signs" in everyday speech, but of anything which 'stands for' something else. In a semiotic sense, "signs" take the form of words, images, sounds, gestures and objects. Contemporary semioticians study "sign" not in isolation but as part of semiotic "sign systems" (such as a medium or genre). They study how meanings are made: as such, being concerned not only with communication but also with the construction and maintenance of reality. Semiotics and that branch of linguistics known as semantics have a common concern with the meaning of "signs", but whereas semantics focuses on what words mean, semiotics is concerned with how "signs" mean.
"Iconography" in a text echoes the genre codes of narrative, characterization, themes and setting - a familiar stock of images or motifs, the connotations of which have become fixed; primarily but not necessarily visual, including decor, costume and objects, certain 'tpecast' performers (some of whom may hve become 'icons'), familiar patternsof dialogue, characteristic music and sounds, andappropriate physical topograpy. social realist filmmakers have often used the classic "iconography" of narrowstreets lined with tiny urban dwellings in estavlishing shotsof northern industrial towns to portray economic hardship.
The French literary theorist and semiotician Roland Barthes introduced the concept of "anchorage". Linguistic elements in a text (such as a caption) canserve to "anchors" (or constrain) the preferred readings of an image (conversely the illustrative use of an image can "anchor" anambiguous verbal text).
"Signified" (signifie): For Saussure, the "signified" was one part of the "sign". Saussure's "signified" is the mental concept represented by the "signifier" (and is not a material thing)." "(Signifiant): For Saussure, this was the other part of the "sign". In the Saussurean tradition, the "signified" is the form which a "sign" takes. Ferdinand de Saussure proposed tht a word or "sign" links a concept ("signified") with a sound or image ("signifier"). The relationship between the "signs " and "signifier" is arbitrary. Words or "signs" are merely arbitrary man-made concepts. "Signifiers " on their own have no meaning. A "sign" only has meaning as a part of a system (structure). The meaning of words or "signs" emerges out of the differences that set them apart from other " signs" within the overarching system/structure. Modern semiotics invovles the study not only of what we refer to as "signs" in everyday speech, but of anything which 'stands for' something else. In a semiotic sense, "signs" take the form of words, images, sounds, gestures and objects. Contemporary semioticians study "sign" not in isolation but as part of semiotic "sign systems" (such as a medium or genre). They study how meanings are made: as such, being concerned not only with communication but also with the construction and maintenance of reality. Semiotics and that branch of linguistics known as semantics have a common concern with the meaning of "signs", but whereas semantics focuses on what words mean, semiotics is concerned with how "signs" mean.
"Iconography" in a text echoes the genre codes of narrative, characterization, themes and setting - a familiar stock of images or motifs, the connotations of which have become fixed; primarily but not necessarily visual, including decor, costume and objects, certain 'tpecast' performers (some of whom may hve become 'icons'), familiar patternsof dialogue, characteristic music and sounds, andappropriate physical topograpy. social realist filmmakers have often used the classic "iconography" of narrowstreets lined with tiny urban dwellings in estavlishing shotsof northern industrial towns to portray economic hardship.
The French literary theorist and semiotician Roland Barthes introduced the concept of "anchorage". Linguistic elements in a text (such as a caption) canserve to "anchors" (or constrain) the preferred readings of an image (conversely the illustrative use of an image can "anchor" anambiguous verbal text).
Changes in Content and Changes in Style
Changes in Content
2012-
The programme Coronation street is now looking extremely clear in colour, the intro now insists of a busy high-street like sutton and everyone is looking much wealthier than before and it seems so much more freindlier place to be as people are talking to each other walking around socialising. And before there was a cat asleep on the wall now it is leaping from wall to wall. Making it seem that the economy has got a lot richer.
Changes in Style
1961-
In 1961 if an argument occurred there be a massive argument it would be in the street while people would ask what is going on , why are they arguing. They would not go tell people about it they would go straight to there house or apartment where the person is and accuse them to their face. Which will attract a lot of people but their friends would not join in, they would stand behind them making them look like they have backup but will not say anything.
2012
In 2012 if an argument people would go tell there mates what is happening and then there mates would tell there mates making it a massive deal. Which just makes it twice as bad as it was already but people would twist what they said to each other which does not help. They would not just have one person arguing it would be a group of people with another group, furthermore if an argument happens at a pub for example Eastenders friends would join in and help out, not knowing what happened.
1961 -
No glamour, there are closely packed houses, the houses normally consist of a family living upstairs and another family living below them these houses are known as 1 up 1 down, the quality of the picture is not great and it is in black and white, the street is misty as if people don't care about it and shows it is old, the foot paths are very bumpy showing that it is not very well maintained, the camera wobbles while going into the scenes, The scenes do not cut from close up into medium they zoom out to go into that shot, to show intimedation they would use a low shot to show who is bigger in the arguments and it reverses the hierarchy, to show who is richer they higher class would have much more fancier attire/costume, there are some shots that have been composed as a wide establishing shot which can easily show the support others are giving the dominant character and props.
No glamour, there are closely packed houses, the houses normally consist of a family living upstairs and another family living below them these houses are known as 1 up 1 down, the quality of the picture is not great and it is in black and white, the street is misty as if people don't care about it and shows it is old, the foot paths are very bumpy showing that it is not very well maintained, the camera wobbles while going into the scenes, The scenes do not cut from close up into medium they zoom out to go into that shot, to show intimedation they would use a low shot to show who is bigger in the arguments and it reverses the hierarchy, to show who is richer they higher class would have much more fancier attire/costume, there are some shots that have been composed as a wide establishing shot which can easily show the support others are giving the dominant character and props.
1979 -
The programme is now in colour but not very clear, the houses are packed together in rows, the set looks quite grim because of the picture is slightly green, the houses all look the same so they are in the same hierarchy, the houses are in rows to show lots of people are in poverty, the set looks run down, there is a cat laying on a grotty roof all by itself showing that it is lonely, tiles on the roof are coming off of the houses to show how run down it is, in the background of the intro there is a massive building which is flats to show another low end of the hierarchy, the sky is grey in the intro to show that there is no hope in getting a better lifestyle, the streets are empty no one walking down them showing that it has not many things to do in the street, they have slow movement that they got from films, they now use silence to create tension, there are more props being used and they carried on using the nicer clothing to show who is above the other in the higherarchy.
The programme is now in colour but not very clear, the houses are packed together in rows, the set looks quite grim because of the picture is slightly green, the houses all look the same so they are in the same hierarchy, the houses are in rows to show lots of people are in poverty, the set looks run down, there is a cat laying on a grotty roof all by itself showing that it is lonely, tiles on the roof are coming off of the houses to show how run down it is, in the background of the intro there is a massive building which is flats to show another low end of the hierarchy, the sky is grey in the intro to show that there is no hope in getting a better lifestyle, the streets are empty no one walking down them showing that it has not many things to do in the street, they have slow movement that they got from films, they now use silence to create tension, there are more props being used and they carried on using the nicer clothing to show who is above the other in the higherarchy.
2012-
The programme Coronation street is now looking extremely clear in colour, the intro now insists of a busy high-street like sutton and everyone is looking much wealthier than before and it seems so much more freindlier place to be as people are talking to each other walking around socialising. And before there was a cat asleep on the wall now it is leaping from wall to wall. Making it seem that the economy has got a lot richer.
Changes in Style
1961-
In 1961 if an argument occurred there be a massive argument it would be in the street while people would ask what is going on , why are they arguing. They would not go tell people about it they would go straight to there house or apartment where the person is and accuse them to their face. Which will attract a lot of people but their friends would not join in, they would stand behind them making them look like they have backup but will not say anything.
2012
In 2012 if an argument people would go tell there mates what is happening and then there mates would tell there mates making it a massive deal. Which just makes it twice as bad as it was already but people would twist what they said to each other which does not help. They would not just have one person arguing it would be a group of people with another group, furthermore if an argument happens at a pub for example Eastenders friends would join in and help out, not knowing what happened.
Cultural Changes
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| A newspaper from 1930 |
 |
| This is a newspaper from 2012 |
The newspapers in 2000's have people trying to get there moment of fame such as Frankie taking drugs and sleeping with a girl while doing x-factor hits front page news. Any racism would hit front page gossip such as Jade as it shocks everyone compared to in the 1900's as segregation between white and black people. The problem would not be as big. But now as Multi-cultural Britain has dropped the segregation and is friends with everyone no matter what race you are, yes there are people that still are racist but they are arrested and punished as this language or behaviour will not be tolerated.
Advances in technology Print
A printing press is a machine for applying pressure to an inked surface resting upon a print material such as paper or cloth, thereby transferring the ink. Typically used for texts, the invention and spread of the printing press are widely regarded as the most influential events in the second millennium AD, revolutionising the way people conceive and describe the world they live in, and ushering in the period of modernity.
The printing press was first used in the Holy Roman Empire by the German Johannes Gutenberg around 1440, based on existing screw presses. Gutenberg, a goldsmith by profession, developed a complete printing system, which perfected the printing process through all of its stages by adapting existing technologies to the printing purposes, as well as making groundbreaking inventions of his own. His newly devised hand mould made for the first time possible the precise and rapid creation of metal movable type in large quantities, a key element in the profitability of the whole printing enterprise.
The mechanization of bookmaking led to the first mass production of books in history in assembly line-style. A single Renaissance printing press could produce 3,600 pages per workday, compared to forty by typographic hand-printing and a few by hand-copying. Books of bestselling authors like Luther or Erasmus were sold by the hundreds of thousands in their lifetime.
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| This is a printing press from 1811. |
The printing press advanced into the rolling print press.
A rotary printing press is a printing press in which the images to be printed are curved around a cylinder. Printing can be done on large number of materials, including paper, cardboard, and plastic. Substrates can be sheet feed or unwound on a continuous roll through the press to be printed and further modified if required (e.g. die cut, overprint varnished, embossed). Printing presses that use continuous rolls are sometimes referred to as "web presses". Rotary drum printing was invented by Richard March Hoe in 1843, perfected in 1846, and patented in 1847. (Note – Some sources describe Parisian 'Hippolyte Auguste Marinoni', (1823, 7 January 1904) as the inventor of the Rotary printing press.
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| This is a rolling print press |
The rolling print press advanced into electronic print.
Printed electronics is a set of printing methods used to create electrical devices on various substrates. Printing typically uses common printing equipment or other low-cost equipment suitable for defining patterns on material, such as screen printing, flexography, gravure, offset lithography and ink jet. Electrically functional electronic or optical inks are deposited on the substrate, creating active or passive devices, such asthin film transistors or resistors. Printed electronics is expected to facilitate widespread, very low-cost, low-performance electronics for applications such as flexible displays, smart labels, decorative and animated posters, and active clothing that do not require high performance.
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| This is a electronic printer |
Thursday, 19 April 2012
audiences needs and lifestyles print
Task 1
Some news papers are, The sun, Daily mail, News of the world, Evning
standerd, metro, Daily Express, daily telegraph and the daily star.
Task 2
These can all be sepereted into tabliod or broadsheet depending on ehat
there main focus is, for example hard news is serious stories and soft
news is stuff like celebraties.
Task 3
Some examples of news storys and wether they are hard or soft news;
N'Dubz have a No.1 Single. Type of story; Music and it is soft news
David cameron makes a speech about Europe; Politics and it would be
classed as hard news
The cruis ship that sank; Tradgic and it is hard news
The Madalin Macan story: Tradgic/Kidnap and it is hard news
The London Riots; Tradgic/Theift and it is hard news
Katy perry and Russel Brand divorce; Celebratie and it is Soft news
Task 4
The articles are in-depth: Broad sheets
Easy to ubderstand language, short words: Tabloids
In-depth. Go deeper with stories: broadsheets
Cover stories briefly: Tabloids
Often physically larger: broadsheets
Long articles: Broadsheets
Lots of pictures: Tabloids
Long Words and sentences: Broadsheets
Task 5
News paper Hard news or soft news Tabloid or
broadsheet
The sun:
Soft
Tabloid
Daily Maily:
Soft
Tabloid
News of the world:
Soft Tabloid
Evening standerd:
Hard
Broadsheet
The metro:
Soft
Tabloid
Task 6
In which cities is the metro avalable?: London manchester
where would you find a copy?: Train stations
A. Age- 20+
b. Sex/gender- Both
C. Regionality?: big cities
D. Class?: middle/ buissness class
E. Ethnicity/race?: all
4. were would they read it?: on the train/ bus
5.Hard news or soft news?: both
6.tabloid or broadsheet?: tabloid
7.how many people that read it everyday?: thousands
8.how does the paper get money?: through advertisment
9.More people will read it because it is free
60 seconds to make a list of as many newspaper as you can,
The Sun, The Daily Mirror, The Daily Star, The Evening Standard, The Telegraph, The Guardian, Metro, The Daily Express, The Financial Times, The Times
TASK 2
Finish the 2 sentences below, describing in one sentence what Hard and Soft News are:
Hard New is serious news - politics/war
Soft News is child news (Arts, Celebrities, Entertainment)
Try to use these words: Crime, Art, Entertainment, Politics
TASK 3
1. In the first column make a list of 6 types of news story.
2. In the second column, say what types of story it is.
3. In the third column, say if you think the news story is Hard News of Soft News.
4. The first 2 have been done for you.
TASK 4
Read through the following statements/sentences. After each one, write whether you think the statement is true of BROADSHEETS or TABLIODS. The first one has been done for you.
1. The articles are in-depth Broadsheets.
2. Easy to understand language, short words Tabloids.
3. In-depth. Go deeper with stories Broadsheets.
4. Cover stories briefly Tabloids.
5. Often physically larger Broadsheets.
6. Long articles Broadsheets.
7. Smaller size, easier to carry Tabloids.
8. Long words and sentences Broadsheets.
TASK 5
Have a look at the list of newspapers you made for Task 1.
Using your iPOD Touch go to the websites of 6 of these newspapers.
Fill in the table below, giving the name of the newspaper, and whether you think they do mainly Hard News or Soft News.
Then, write in the third box whether you think the newspaper is a Tabloid or Broadsheet.
TASK 6: CASE STUDY: THE METRO NEWSPAPER
Using your iPOD Touch, research online for information that will help you answer these questions. Write your work in your book, under the title:
“Print Audience Needs and Lifestyles
Case Study: The Metro Newspaper
Before next week’s lesson, write the questions and answers onto your blog.
1. In which cities is the Metro newspaper available? London, Manchester
2. Where would you be able to find a copy in the morning? Train Stations
3. Whoa re the target audience? Who is the newspaper aimed at?
Break down the target audience in terms of:
A. Age - between 20 plus
B. Sex/gender - both
C. Regionality (where in the UK do they live) big cities
D. Class/Status (e.g. working class or professionals, like doctors) middle/business class.
E. Race/Ethnicity - All
4. Give three examples of when and where people read Metro? on the train/bus, breaks
5. Does the Metro contain Hard News or Soft News? Both,
6. Is the newspaper a Tabloid or a Broadsheet? Why do you say this? Tabloid.
7. How many people read the Metro every day? most people.
8. The Metro is a free newspaper. How is it able to not charge people to read it? They get money through advertisements.
8. How does this being a free newspaper effect how many people read it? As it is free they will get a lot of readers.
In modern papers such as metro there is a section where singles will be searching for a partner with a small picture that is not very clear. But on the metro website were singles search for a partner , the picture are alot clearer and there are more and alot more detail about the person due to hyperlinks.
Some news papers are, The sun, Daily mail, News of the world, Evning
standerd, metro, Daily Express, daily telegraph and the daily star.
Task 2
These can all be sepereted into tabliod or broadsheet depending on ehat
there main focus is, for example hard news is serious stories and soft
news is stuff like celebraties.
Task 3
Some examples of news storys and wether they are hard or soft news;
N'Dubz have a No.1 Single. Type of story; Music and it is soft news
David cameron makes a speech about Europe; Politics and it would be
classed as hard news
The cruis ship that sank; Tradgic and it is hard news
The Madalin Macan story: Tradgic/Kidnap and it is hard news
The London Riots; Tradgic/Theift and it is hard news
Katy perry and Russel Brand divorce; Celebratie and it is Soft news
Task 4
The articles are in-depth: Broad sheets
Easy to ubderstand language, short words: Tabloids
In-depth. Go deeper with stories: broadsheets
Cover stories briefly: Tabloids
Often physically larger: broadsheets
Long articles: Broadsheets
Lots of pictures: Tabloids
Long Words and sentences: Broadsheets
Task 5
News paper Hard news or soft news Tabloid or
broadsheet
The sun:
Soft
Tabloid
Daily Maily:
Soft
Tabloid
News of the world:
Soft Tabloid
Evening standerd:
Hard
Broadsheet
The metro:
Soft
Tabloid
Task 6
In which cities is the metro avalable?: London manchester
where would you find a copy?: Train stations
A. Age- 20+
b. Sex/gender- Both
C. Regionality?: big cities
D. Class?: middle/ buissness class
E. Ethnicity/race?: all
4. were would they read it?: on the train/ bus
5.Hard news or soft news?: both
6.tabloid or broadsheet?: tabloid
7.how many people that read it everyday?: thousands
8.how does the paper get money?: through advertisment
9.More people will read it because it is free
60 seconds to make a list of as many newspaper as you can,
The Sun, The Daily Mirror, The Daily Star, The Evening Standard, The Telegraph, The Guardian, Metro, The Daily Express, The Financial Times, The Times
TASK 2
Finish the 2 sentences below, describing in one sentence what Hard and Soft News are:
Hard New is serious news - politics/war
Soft News is child news (Arts, Celebrities, Entertainment)
Try to use these words: Crime, Art, Entertainment, Politics
TASK 3
1. In the first column make a list of 6 types of news story.
2. In the second column, say what types of story it is.
3. In the third column, say if you think the news story is Hard News of Soft News.
4. The first 2 have been done for you.
TASK 4
Read through the following statements/sentences. After each one, write whether you think the statement is true of BROADSHEETS or TABLIODS. The first one has been done for you.
1. The articles are in-depth Broadsheets.
2. Easy to understand language, short words Tabloids.
3. In-depth. Go deeper with stories Broadsheets.
4. Cover stories briefly Tabloids.
5. Often physically larger Broadsheets.
6. Long articles Broadsheets.
7. Smaller size, easier to carry Tabloids.
8. Long words and sentences Broadsheets.
TASK 5
Have a look at the list of newspapers you made for Task 1.
Using your iPOD Touch go to the websites of 6 of these newspapers.
Fill in the table below, giving the name of the newspaper, and whether you think they do mainly Hard News or Soft News.
Then, write in the third box whether you think the newspaper is a Tabloid or Broadsheet.
TASK 6: CASE STUDY: THE METRO NEWSPAPER
Using your iPOD Touch, research online for information that will help you answer these questions. Write your work in your book, under the title:
“Print Audience Needs and Lifestyles
Case Study: The Metro Newspaper
Before next week’s lesson, write the questions and answers onto your blog.
1. In which cities is the Metro newspaper available? London, Manchester
2. Where would you be able to find a copy in the morning? Train Stations
3. Whoa re the target audience? Who is the newspaper aimed at?
Break down the target audience in terms of:
A. Age - between 20 plus
B. Sex/gender - both
C. Regionality (where in the UK do they live) big cities
D. Class/Status (e.g. working class or professionals, like doctors) middle/business class.
E. Race/Ethnicity - All
4. Give three examples of when and where people read Metro? on the train/bus, breaks
5. Does the Metro contain Hard News or Soft News? Both,
6. Is the newspaper a Tabloid or a Broadsheet? Why do you say this? Tabloid.
7. How many people read the Metro every day? most people.
8. The Metro is a free newspaper. How is it able to not charge people to read it? They get money through advertisements.
8. How does this being a free newspaper effect how many people read it? As it is free they will get a lot of readers.
In modern papers such as metro there is a section where singles will be searching for a partner with a small picture that is not very clear. But on the metro website were singles search for a partner , the picture are alot clearer and there are more and alot more detail about the person due to hyperlinks.
Thursday, 8 March 2012
Narrative Structures
Narrative structures canbe "linear": events progressing inchronological order with one following another. Narratives can also be "non-linear". A non-linear narrative isone tht does not proceed in a straight-line, step-by-step fashion, such as where author creates a story's ending before the middle is finished. Linear is the oppposite, when narrative runs smoothly in a straight line, when it is not broken up. Soaps therefore have linear narratives. However, their narrative structure is engineered soas to build tension and keep the audience in suspense through the constant use of cross-cutting. Scenes develop to a point of heightened tension then the direction cuts to another scene, leaving us in suspense regarding what happened in the previous one and desiring to be returned to the former to findout what happens.
The term "series", in North American usage, refers to a connected set of television programme episodes that run under the same title, possibly spanning many seasons. British shows have tended toward shorter series in recent years. For example, the first series of long-running science fiction show Doctor Who in 1963 featured forty-two 25-minute episodes, which had been reduced gradually to fourteen 25-minute episodes in 1989. The revival of Doctor Who has comprised thirteen 45-minute instalments. However, there are some serials in the UK that have a larger number of episodes, for example Waterloo Road started with 8-12 episodes but from series three onward, it increased to 20 episodes, and season seven will contain 30 episodes. "Serials" are series of television programmes and radio programmes that rely on a continuing plot that unfolds in a sequential episode by episode fashion. Serials typically follow main story arcs tht span entire television seasons or even the full run of the series, which distinguishes them from traditional episodic television that relies on more stand-alone episodes. Worldwide, the soap opera is the most prominent form of serials dramatic programming. A soap opera, sometimes called "soap" for short, is an ongoing, episodic work of dramatic fiction presented in serial format.
Narrative structures can be "single strand", focusing on a single central character, such as Iron Man, or Bruce Almight. Narrative structures can also be "multi-strand" where severalcharacters form the focus of the narrative, for example in X Men, Friends or The Wire. Soap operais a good example of a "multi-strand" television drama. An ensemble cast portrays a variety of urban characters in something akin to a modern day populist Comedie humaine. No single character is pre-eminent for an entire series. In consecutive episodes different characters or groups of characters may be the main point of focus. Each episode contains multiple "strands" in which two or three families may receive an even distribution of programme focus.
Feature films, especially mainstream products like Hollywood Blockbusters,very often have "closed" narratives. That's to say that although we can imagine strands of the story continuing, the main plot events - the sequence of cause and effect elements that have led us through a particular story focus - are brought to a conclusion at the end of the film. By contrast, soap operas use "open" narratives. Some events may be concluded during the course of an episode, but the programme will always end on a cliff-hanger, leaving a key event "open" and unresolved enticing the audience to watch the next episode to find out what happens.
"Realism" in the visual arts and literature refers to the general attempt to depict subjects as they are considered to exist in third person objective reality, without embellishment or interpretation. In general, realists create everyday characters, situations, dilemmas, and objects, all in a "true-to-life" manner. Realists tend to favour commonplace themes. Coronation Street (ITV, 1960-) was the creation of Tony Warren, an actor-turned-writer who wanted to bring his vision of the North to the screen without compromise, and in doing so changed British soap opera forever. Realism because the watchword for 'quality' British soap, and this focus on authenticity became such a powerful yardstick tht eventually Coronation Street would itself be condemned as un-realistic; in the 1980s Brookside (Channel 4, 1982-2003) and EastEnders (BBC, 1985-) would take up the tradition of realism by explicitly addressing the breakdown of the kind of community that had featured unchanged in Coronation Street for the previous 20 years. As well as the purported realism, all of these shows aspired to, and often genuinely attained, a quality that was missing from the more generic daily soaps: their writers were allowed a certain freedom; characters were more consistently drawn; and (initially at least) story lines were low-key and believable. The terms "anti-realism" and "anti-realist" may be used in contrast to realism, in whatever sense the latter is meant, and thus "surrealism" in visual art is an "anti-realist" tendency.
The term "series", in North American usage, refers to a connected set of television programme episodes that run under the same title, possibly spanning many seasons. British shows have tended toward shorter series in recent years. For example, the first series of long-running science fiction show Doctor Who in 1963 featured forty-two 25-minute episodes, which had been reduced gradually to fourteen 25-minute episodes in 1989. The revival of Doctor Who has comprised thirteen 45-minute instalments. However, there are some serials in the UK that have a larger number of episodes, for example Waterloo Road started with 8-12 episodes but from series three onward, it increased to 20 episodes, and season seven will contain 30 episodes. "Serials" are series of television programmes and radio programmes that rely on a continuing plot that unfolds in a sequential episode by episode fashion. Serials typically follow main story arcs tht span entire television seasons or even the full run of the series, which distinguishes them from traditional episodic television that relies on more stand-alone episodes. Worldwide, the soap opera is the most prominent form of serials dramatic programming. A soap opera, sometimes called "soap" for short, is an ongoing, episodic work of dramatic fiction presented in serial format.
Narrative structures can be "single strand", focusing on a single central character, such as Iron Man, or Bruce Almight. Narrative structures can also be "multi-strand" where severalcharacters form the focus of the narrative, for example in X Men, Friends or The Wire. Soap operais a good example of a "multi-strand" television drama. An ensemble cast portrays a variety of urban characters in something akin to a modern day populist Comedie humaine. No single character is pre-eminent for an entire series. In consecutive episodes different characters or groups of characters may be the main point of focus. Each episode contains multiple "strands" in which two or three families may receive an even distribution of programme focus.
Feature films, especially mainstream products like Hollywood Blockbusters,very often have "closed" narratives. That's to say that although we can imagine strands of the story continuing, the main plot events - the sequence of cause and effect elements that have led us through a particular story focus - are brought to a conclusion at the end of the film. By contrast, soap operas use "open" narratives. Some events may be concluded during the course of an episode, but the programme will always end on a cliff-hanger, leaving a key event "open" and unresolved enticing the audience to watch the next episode to find out what happens.
"Realism" in the visual arts and literature refers to the general attempt to depict subjects as they are considered to exist in third person objective reality, without embellishment or interpretation. In general, realists create everyday characters, situations, dilemmas, and objects, all in a "true-to-life" manner. Realists tend to favour commonplace themes. Coronation Street (ITV, 1960-) was the creation of Tony Warren, an actor-turned-writer who wanted to bring his vision of the North to the screen without compromise, and in doing so changed British soap opera forever. Realism because the watchword for 'quality' British soap, and this focus on authenticity became such a powerful yardstick tht eventually Coronation Street would itself be condemned as un-realistic; in the 1980s Brookside (Channel 4, 1982-2003) and EastEnders (BBC, 1985-) would take up the tradition of realism by explicitly addressing the breakdown of the kind of community that had featured unchanged in Coronation Street for the previous 20 years. As well as the purported realism, all of these shows aspired to, and often genuinely attained, a quality that was missing from the more generic daily soaps: their writers were allowed a certain freedom; characters were more consistently drawn; and (initially at least) story lines were low-key and believable. The terms "anti-realism" and "anti-realist" may be used in contrast to realism, in whatever sense the latter is meant, and thus "surrealism" in visual art is an "anti-realist" tendency.
Describe the structure of media products using the correct terminology
The Sun newspaper
The Sun's first story is about the 6 soldiers that died in Afghanistan. Followed by a man that got mugged by a fox, Huge Kate Moss KO's shoppers and Macini get me Persie. The next stories in the sun are about celebrity gossip. The next pages are about advertisement and glamour girls. The Sun finishes off with football scores and matches.
The Times
The first story of is an front cover which is about the 6 soldiers who died.The story in the times is about oil about the minsters defects, as companies on alert for huge solar flare and gay right union blessing st paul's. The next set of stories is on ok news followed by business ,sport ,world news and then law. the final reports in the times is about lifestyle.
The Times
The first story of is an front cover which is about the 6 soldiers who died.The story in the times is about oil about the minsters defects, as companies on alert for huge solar flare and gay right union blessing st paul's. The next set of stories is on ok news followed by business ,sport ,world news and then law. the final reports in the times is about lifestyle.
Thursday, 1 March 2012
Letter to Ofcom
Dear Ofcom,
I am writing to complain about the recent episode of Coronation Street were Owen hits Faye. I find this offencive material as there was a law put down in 2005 were parents were not aloud to hit someone Else's child unless it does not leave a mark. This could have happened off screen for the audience to believe that he had hit her. I know for abuse to happen the time must be passed 9pm. This is also known as watershed and in USA it is known as adult time were scenes can be uncensored where you can show sexual and physical abuse. The government complain about cutting down on abuse but then you go and show this when children will be watching T.V.
yours Sincerly,
Dan
I am writing to complain about the recent episode of Coronation Street were Owen hits Faye. I find this offencive material as there was a law put down in 2005 were parents were not aloud to hit someone Else's child unless it does not leave a mark. This could have happened off screen for the audience to believe that he had hit her. I know for abuse to happen the time must be passed 9pm. This is also known as watershed and in USA it is known as adult time were scenes can be uncensored where you can show sexual and physical abuse. The government complain about cutting down on abuse but then you go and show this when children will be watching T.V.
yours Sincerly,
Dan
Monday, 6 February 2012
economic reasons
In day time serial stunts and physical action are often violence and big stunts involving explosions, except for climax to a star are often taking place of scene and refered to in dialogue instead of shown. This is because stunts cost a lot of money which soaps do not have the money to do the stunts reguarly. As there is a recession going n it effects soaps to so they can not do stunts every other week.
Multinational Soaps
Eastenders is a multinational soap because it is broadcasted around the world.
Task 1
Eastenders is show in a lot of countries such as Canada, India and Switzerland. The results are not what i expected because i would think only a few countries. I did not expect to find out that India and Canada would watch Eastenders.
Task 2
I think that Eastenders is broadcasted out in other countries to make more money and for the entertainment of their viewers. I believe that all ages watch as it has different age groups and races which will appeal to alot more people as it is about daily lives. The viewers watch it for entertainment and the situations may be happening to them.
Task 3
People watch Eastenders outside of UK on T.V or via the internet. In the UK people watch it on BBC 1 but if you miss a episode you can watch it on the internet or on BBC Iplayer, catch up TV and BBc three. Their viewers can watch it in other countries on internet on the website called broadband choices which is a TV guide website and free to use but some other sites cost money to watch certain programmes. Technology helps there audience to watch eastenders because if they missed a programme they could watch it on the internet. This makes the viewers have an easy option if they are going out to a family meal they could watch the next day. Some countries show Eastenders in subtitle to suit the disabled.
Task 1
Eastenders is show in a lot of countries such as Canada, India and Switzerland. The results are not what i expected because i would think only a few countries. I did not expect to find out that India and Canada would watch Eastenders.
Task 2
I think that Eastenders is broadcasted out in other countries to make more money and for the entertainment of their viewers. I believe that all ages watch as it has different age groups and races which will appeal to alot more people as it is about daily lives. The viewers watch it for entertainment and the situations may be happening to them.
Task 3
People watch Eastenders outside of UK on T.V or via the internet. In the UK people watch it on BBC 1 but if you miss a episode you can watch it on the internet or on BBC Iplayer, catch up TV and BBc three. Their viewers can watch it in other countries on internet on the website called broadband choices which is a TV guide website and free to use but some other sites cost money to watch certain programmes. Technology helps there audience to watch eastenders because if they missed a programme they could watch it on the internet. This makes the viewers have an easy option if they are going out to a family meal they could watch the next day. Some countries show Eastenders in subtitle to suit the disabled.
Monday, 30 January 2012
Interview Script
Amir:
hello my name is Amir and i am hear with media arts student Daniel Arscott.
Dan:
Hello.
Amir:
How does the budget differ between hollywood films compared to soaps such as Eastenders?
Dan:
Hollywood films can stretch their budget to make a lot of stunts as soaps can not do a lot of stunts as they can not afford stunt men, stunt props and equipment as this will cost them a lot of money.
Amir:
Are the day to day episodes cheaper to film then the episodes with stunts?
Dan:
Yes because they would have to stretch their budget to pay for stunt men and stunt props.
Amir:
So do soaps have cheaper production cost than films?
Dan:
Yes because films are a lot longer than soaps and filled with stunts to keep the viewer interested, as soaps are mainly based on day to day life and hollywood films are more a fantasy to keep the viewers interested.
hello my name is Amir and i am hear with media arts student Daniel Arscott.
Dan:
Hello.
Amir:
How does the budget differ between hollywood films compared to soaps such as Eastenders?
Dan:
Hollywood films can stretch their budget to make a lot of stunts as soaps can not do a lot of stunts as they can not afford stunt men, stunt props and equipment as this will cost them a lot of money.
Amir:
Are the day to day episodes cheaper to film then the episodes with stunts?
Dan:
Yes because they would have to stretch their budget to pay for stunt men and stunt props.
Amir:
So do soaps have cheaper production cost than films?
Dan:
Yes because films are a lot longer than soaps and filled with stunts to keep the viewer interested, as soaps are mainly based on day to day life and hollywood films are more a fantasy to keep the viewers interested.
British Cutural Changes
To start off , the music has changed big time it use to be
alot of indie rock , small amount of hip hop and pop. Furthermore the
population has changed in 1990 was 58 million. A massive hit which has
advanced dramatically in the years was sony playstation. The internet
was first available to the public in 1991 and by 1998 130million people
were using the iternet. The massive change over the last quarter of the
year was the price on sweets, mars bar use to cost 20p in 1990 now it
costs 70p. In the last quarter of the year working life changed 67% of
all people were working in service industries, in 1992 56% of people
working with computarised or automated equipment. In 1993 women
started to work alot more than just be house wives the figure of women
reached were over 12 million and there were 15 million men. In Britain
they realised that coal was a massove money maker so in 1994 Britain
had 17,000 coal miners. As the years progressed people started to
realise being self employed made more money than working for a company,
so 12% of people went self employed. Aswell as music , job and
population changing over the last quarter of the century, home life
style has changed 3 out of 4 children's parents were married and in
1991 most houses had a washing machine.
alot of indie rock , small amount of hip hop and pop. Furthermore the
population has changed in 1990 was 58 million. A massive hit which has
advanced dramatically in the years was sony playstation. The internet
was first available to the public in 1991 and by 1998 130million people
were using the iternet. The massive change over the last quarter of the
year was the price on sweets, mars bar use to cost 20p in 1990 now it
costs 70p. In the last quarter of the year working life changed 67% of
all people were working in service industries, in 1992 56% of people
working with computarised or automated equipment. In 1993 women
started to work alot more than just be house wives the figure of women
reached were over 12 million and there were 15 million men. In Britain
they realised that coal was a massove money maker so in 1994 Britain
had 17,000 coal miners. As the years progressed people started to
realise being self employed made more money than working for a company,
so 12% of people went self employed. Aswell as music , job and
population changing over the last quarter of the century, home life
style has changed 3 out of 4 children's parents were married and in
1991 most houses had a washing machine.
Thursday, 5 January 2012
Advances in technology
In this piece of work i will be explaining the differences between Coronatin Street when it first startd in 9th December 1960 and then in colour 3rd November 1969 and then compare it in HD 31st May 2010.
Here is the very first episode of Coronation Street 9th December 1960.
http://www.youtube.com/watch?v=Z_7Z3046_dg
The colour of the scene is black and white which gives the effect that the scene is a run down place, which would only have lower class people living there. The movement of the camera at the beginning is jerky as it was very basic tracking as you can tell by it being not very smooth. They used very basic camera shots to show power by having more people behind someone in an argument showing that, that character is more dominant and a low angle shot making the actor look bigger with power. Coronation street had 20 million viewers each week by using all these skills. Corrie broadcasted twice a week on Wednesday and Friday. The reason for camera movements not being perfect is because they recorded on video tapes. They recorded in colour but were broadcasted in black and white.
Here is the very first episode of coronation Street broacasted in colour 3rd November 1969.
http://www.youtube.com/watch?v=e5MjTO54UNw
The intro is now in colour but a little green making the set look as if it is still a run down place with lower class people as there are lots of houses cramped int such small place. The camera movement has got smoother over the years but is jerky in some parts. In the pub on coronation street instead of skipping to one convosation it slowly pans to another convosation. They have used new skills in lighting, for example some one that is in the wrong will be wearing dark clothes. As someone trying to solve the situation will be wearing lightly coloured clothes.
Here is the very first episode of Coronation Street broadcasted in HD
http://www.youtube.com/watch?v=IdfLn5dHhzI
On 31st May 2010 Coronation street broadcasted there first HD episode.The intro has changed a lot as it is now in HD and the camera movement is still while moving. The set is more like a middle class as it has people walking around on the streets. There are shops and cafe's open with people in them making it look like is more populated and a friendly area. The picture quality of the camera is so much better as it does not have any mishaps such as it being slightly green or fuzzy. They keep the camera shots the same but improve on them by keeping the still while it pans. For example low angle sots making a person look a lot more dominant and having much more power. It took Coronation street 2 years to get an agreement with ITV studios and Avid about the upgrade to HD. Being able to working with Avid picture editors they are able to get materials faster. Further more directors and script editors can add comments directly to camera rushes. I did some research and found a comment from one of the directors working with Avid,
“It’s made life much easier for us all around,” confirms offline editor Dave Williams, “Now, we have access to material as soon as it has been shot, which is mission critical for a show like Coronation Street because of its accelerated production pace.”
Here is the very first episode of Coronation Street 9th December 1960.
http://www.youtube.com/watch?v=Z_7Z3046_dg
The colour of the scene is black and white which gives the effect that the scene is a run down place, which would only have lower class people living there. The movement of the camera at the beginning is jerky as it was very basic tracking as you can tell by it being not very smooth. They used very basic camera shots to show power by having more people behind someone in an argument showing that, that character is more dominant and a low angle shot making the actor look bigger with power. Coronation street had 20 million viewers each week by using all these skills. Corrie broadcasted twice a week on Wednesday and Friday. The reason for camera movements not being perfect is because they recorded on video tapes. They recorded in colour but were broadcasted in black and white.
Here is the very first episode of coronation Street broacasted in colour 3rd November 1969.
http://www.youtube.com/watch?v=e5MjTO54UNw
The intro is now in colour but a little green making the set look as if it is still a run down place with lower class people as there are lots of houses cramped int such small place. The camera movement has got smoother over the years but is jerky in some parts. In the pub on coronation street instead of skipping to one convosation it slowly pans to another convosation. They have used new skills in lighting, for example some one that is in the wrong will be wearing dark clothes. As someone trying to solve the situation will be wearing lightly coloured clothes.
Here is the very first episode of Coronation Street broadcasted in HD
http://www.youtube.com/watch?v=IdfLn5dHhzI
On 31st May 2010 Coronation street broadcasted there first HD episode.The intro has changed a lot as it is now in HD and the camera movement is still while moving. The set is more like a middle class as it has people walking around on the streets. There are shops and cafe's open with people in them making it look like is more populated and a friendly area. The picture quality of the camera is so much better as it does not have any mishaps such as it being slightly green or fuzzy. They keep the camera shots the same but improve on them by keeping the still while it pans. For example low angle sots making a person look a lot more dominant and having much more power. It took Coronation street 2 years to get an agreement with ITV studios and Avid about the upgrade to HD. Being able to working with Avid picture editors they are able to get materials faster. Further more directors and script editors can add comments directly to camera rushes. I did some research and found a comment from one of the directors working with Avid,
“It’s made life much easier for us all around,” confirms offline editor Dave Williams, “Now, we have access to material as soon as it has been shot, which is mission critical for a show like Coronation Street because of its accelerated production pace.”
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